Martin & Co Lovett Expands Property Marketing to Zoopla & PrimeLocation
James Murphy posted on 10th March 2026
Martin & Co Lovett has enhanced its marketing strategy, now listing properties across all four of the UK’s largest property portals: Rightmove, OnTheMarket, Zoopla, and PrimeLocation. This expansion ensures sellers and landlords in Poole and Bournemouth gain unmatched visibility, reaching audiences both locally and nationally.
By combining this full portal coverage with its own local websites, Martin & Co Lovett is positioning properties to achieve more enquiries, more viewings, and faster sales or lets. The agency is one of a select few in the region able to combine award-winning customer service with comprehensive digital exposure, reinforcing its position as a first-choice estate and letting agency in Poole & Bournemouth.
Why Multi-Portal Exposure Matters
In the digital age, almost all buyers and tenants start their search online. By advertising on the four major portals, Martin & Co Lovett ensures your property is visible to circa 55 million unique users who generate over 250 million site visits every month.
Combined with the agency’s own websites, which reach around 80,000 users per year, properties in Poole and Bournemouth benefit from both national scale and highly localised, motivated audiences.
Portal Monthly Reach (Average Visits)
Rightmove: 150–200 million visits | 20–35 million unique users
Zoopla: 50–70 million visits | 8–12 million unique users
OnTheMarket: 15–20 million visits | 12–17 million unique users
PrimeLocation: 1–3 million visits | 0.5–1.5 million unique users
Benefits for Sellers
For homeowners, this broader exposure translates directly into more enquiries, more viewings, and faster sales. Multi-portal listings also increase competition among buyers, often resulting in higher offers and stronger sale prices.
Martin & Co Lovett goes further than just posting listings online. Each property is supported by strategic local marketing, highlighting its unique strengths and positioning it to attract the right buyers in Poole, Bournemouth, and beyond.
Benefits for Landlords
For landlords, the expanded portal coverage helps reduce void periods and secure reliable tenants quickly. Martin & Co Lovett combines broad exposure with expert local guidance, offering advice on rent levels, tenancy agreements, and tenant referencing to protect your investment.
Multi-portal marketing ensures that your rental property is seen by the largest pool of motivated tenants, giving you confidence that your property will be let efficiently and at a competitive rate.
Why Martin & Co Lovett is the First Choice
By combining national reach, local market expertise, and award-winning customer service, Martin & Co Lovett is committed to providing sellers and landlords with the fastest, most effective path to achieving the best price in the shortest timescale with minimum stress.
The agency’s approach is modern, comprehensive, and results-driven, with personalised advice at every stage.
Frequently Asked Questions
Q1: How does advertising on four major portals benefit my property? A: Listing your property on Rightmove, Zoopla, OnTheMarket, and PrimeLocation maximises visibility to both local buyers and tenants as well as national audiences relocating to Dorset. More exposure generates higher enquiries, more viewings, and stronger offers or rental applications.
Q2: Will this help my property sell or let faster? A: Yes. Multi-portal exposure creates momentum and competition, which often results in faster sales or lets compared to single-portal listings.
Q3: How does Martin & Co Lovett combine national reach with local expertise? A: While national portals attract a wide audience, Martin & Co Lovett’s local websites and in-depth market knowledge ensure listings are optimised for the Poole and Bournemouth market, attracting buyers and tenants who are both motivated and relevant.
Q4: What additional marketing support is provided beyond portal listings? A: We curate property listings that stand out, using professional photography, floorplans, virtual tours, and strategically crafted descriptions. Listings are also tailored for maximum impact on all devices, from desktop to mobile, ensuring your property is seen in all the right places.
Q5: How does Martin & Co Lovett support landlords? A: Beyond broad exposure, landlords benefit from expert guidance on rent levels, tenancy agreements, and tenant referencing, ensuring properties are let efficiently, with reduced void periods and reliable tenants.
Q6: How can I get started? A: Simply book a free sales or letting valuation with Martin & Co Poole or Bournemouth. Your property can be live on all four portals immediately, supported by a full, results-driven marketing strategy.
Ready to Maximise Your Property’s Exposure?
By advertising across Rightmove, Zoopla, OnTheMarket, PrimeLocation, and our local websites, Martin & Co Lovett ensures your property reaches the largest and most relevant audience possible.
Book your free sales or letting valuation today and make Martin & Co Lovett your first choice for marketing your property.
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James has lived in the Poole & Bournemouth area for over 25 years and has an extensive knowledge of the conurbation. He started his career in the property industry in 2015 following his graduation from the University of Kent, Canterbury and has worked in a variety of different roles in this time. Formerly a Sales Manager, he brings an in-depth understanding of the industry to his current role as Marketing Manager at Martin & Co.
