When you are looking to sell a property there are a few different options open to you. For the majority of sellers this will involve instructing an estate agent to help manage the process from start to finish. Here we will examine, Why do people use Estate Agents.
Experience and Expertise
When looking to sell a property it pays to have the right estate agent on your side from the very beginning of the process. Selling property is second nature to a good estate agent and they will use their years of experience and expertise to guide you through the entire process. An estate agent will be able to assist you in getting the essential elements of your sale correct, such as home staging, marketing, pricing, viewings, negotiation and paperwork.
Local Knowledge & Contacts
Estate agents typically work within a specific local area, which they become an expert in. Working in a specific area day-in day-out allows an estate agent to network and build-up a strong local database of prospective buyers, sellers and service partners such as solicitors, mortgage advisors and removal firms. Tapping into this database of contacts can prove transformative at every stage of your property sale.
Pricing Advice
When determining price consulting a knowledgeable local estate agent is a must. An estate agent will be out there valuing property on a daily basis. They are constantly reviewing actual selling prices to keep their finger on the pulse of the local market. They will also typically have greater access to market data and analytics through partners like Rightmove Plus, Zoopla Pro etc. This access unlocks a new world of information and insight for home movers. Estate agents are normally only too keen to share their knowledge and expertise of the local market with you. If you would like a complementary property valuation in Poole or Bournemouth, please contact our expert team here.
Marketing Expertise & Capabilities
In order to achieve the best sales price, you typically need to get the best market exposure for your property. This is where an estate agent comes in. Only estate agents can market on the UK’s largest property portals like Rightmove, Zoopla, OnTheMarket & Prime Location. Rightmove alone recorded a whopping 2.5billion site visits in 2021. A good estate agent will also be proficient in ensuring your property has the best photos, video/virtual content, floorplans, descriptions, social media content, print advertising and email marketing to target prospective buyers. Service levels and marketing packages between estate agents do vary widely, so it’s well worth doing your research prior to instruction.
Poole Estate Agent
Cost-Effective
When looking to sell a home you should always consider how you are going to achieve the best walk-away figure. The walk-away figure is your achieved sale price minus costs. Reducing costs is not always the answer when trying to increase the walk-away figure. For example, if an estate agent can get you £20,000 more for your house than you could achieve by marketing privately, by employing the marketing techniques mentioned above, and they charge you a £5000 fee you are still going to be £15,000 better off over all. Ensuring your agent works on a no sale, no fee basis will help keep them motivated throughout the transaction.
Reduce Stress
Perhaps one of the best reasons to use an estate agent is their ability to help elevate stress throughout your transaction. A good estate agent will be able to take the pressure away from you on things like viewings, offer negotiation, chasing solicitors and keeping your buyer onside throughout a transaction. They provide a point of contact to help answer those questions that will invariably come up during any sale and navigate you through the process.
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James has lived in the Poole & Bournemouth area for over 25 years and has an extensive knowledge of the conurbation. He started his career in the property industry in 2015 following his graduation from the University of Kent, Canterbury and has worked in a variety of different roles in this time. Formerly a Sales Manager, he brings an in-depth understanding of the industry to his current role as Marketing Manager at Martin & Co.
